Here's the issue: About 70% of the world is covered by water, but only 2% of that is accessible for.
About 2.8 billion people lack access to clean water at least one month each year. Water you going to do about it?
It's not going to get any better: By 2025, 2/3's of the world's population will be suffering due to water scarcity.

Through Drop, our main goal is to spread awareness about the importance of conserving water. As of today, water is decreasing at extreme levels and the only way to slow this process down and get as close as possible to resolving the issue is through your participation. Join Drops in our attempt to make the critical difference through a collective, handy, and interactive platform.